We asked Adriano Genovese, Trade Marketing and E-commerce Manager at Amadori, how do you imagine the application of artificial intelligence tools in a complex field such as food.
First and foremost, the ability to delegate a whole series of tasks to AI that are still manual today. Low-value-added operations that could be systematized and optimized in both B2B and B2C activity management., speeding up processes and minimizing the margin of error.
This optimization opens up a new scenario because the possibility of having standardized processes that leave more room (and time) for the interpretation of data and the processes themselves, will allow brands to use their most powerful tool: people's talent.
Adriano Genovese He certainly has an open point of view towards the use of new technologies aimed at achieving increasingly efficient and original output, and he demonstrates this to us by answering the last question, asked directly by the AI.
To find out, watch the full interview.
Our speech corner “nAIce to meet you” at Netcomm Forum 2023 was an opportunity to explore the full potential of artificial intelligence from different perspectives and discover our guests' valuable insight into the near future in digital. If you want to discover all the contributions of our guests, click here.
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