{"id":2230,"date":"2023-06-22T11:15:58","date_gmt":"2023-06-22T09:15:58","guid":{"rendered":"https:\/\/basedagency.it\/?post_type=insight&#038;p=2230"},"modified":"2023-06-23T11:40:15","modified_gmt":"2023-06-23T09:40:15","slug":"ecommerce-e-ai-migliora-la-customer-experience-e-aumenta-le-vendite","status":"publish","type":"insight","link":"https:\/\/basedagency.it\/en\/insight\/ecommerce-e-ai-migliora-la-customer-experience-e-aumenta-le-vendite\/","title":{"rendered":"E-commerce and AI: improve customer experience and increase sales"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Linda La Montagna, e-commerce e digital marketing manager di Antony Morato, ci ha raccontato di una user experience sempre pi\u00f9 personalizzata e capace di soddisfare i bisogni d\u2019acquisto. Soddisfare ma anche anticipare, perch\u00e9 il consumatore viene guidato e stimolato alla scoperta di nuovi prodotti in linea con i propri interessi in modo pi\u00f9 performante e quasi \u201ccustomizzato\u201d. Il risultato? Ottimizzazione del cross e dell&#8217;upselling.<\/p>","protected":false},"author":1,"featured_media":2243,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-2230","insight","type-insight","status-publish","has-post-thumbnail","hentry","insight_tag-naice-to-meet-you"],"acf":[],"_links":{"self":[{"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/insight\/2230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/types\/insight"}],"author":[{"embeddable":true,"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/comments?post=2230"}],"version-history":[{"count":9,"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/insight\/2230\/revisions"}],"predecessor-version":[{"id":2269,"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/insight\/2230\/revisions\/2269"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/media\/2243"}],"wp:attachment":[{"href":"https:\/\/basedagency.it\/en\/wp-json\/wp\/v2\/media?parent=2230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}